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Intro


Create with purpose

Multi-Platform Storytellers

WHAT WE DO LIQUID STORY OUR MODEL

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Intro


Create with purpose

Multi-Platform Storytellers

WHAT WE DO LIQUID STORY OUR MODEL

There’s no definitive term for what we do and you aren’t going to learn it at school.

Elevate is a new-breed production company living in the space where entertainment, advertising and technology are meeting head-on. We lead with strategy and purpose and craft stories that expand across platforms.

We Are Multi-Platform Storytellers

Delivering on an expansive background in the online video space, we’re helping brands not just produce content that reaches audiences but truly shaping content strategies that engage them across platforms to build scale and passion. Purpose-driven in both story and strategy. 

 
 

Need Content?
We'll create it

Already have content?
We'll find your audience

Already have an audience?
We'll create the strategy

Already have all the above?
 We'll make it explorable across multiple platforms and all aspects of the social conversation.

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Liquid Story


Our Theory of

Liquid Story

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Liquid Story


Our Theory of

Liquid Story

Our approach to multi-platform storytelling Is something we call the Liquid Story.


Taking a story and letting it naturally flow across platforms, not by re-purposing content, but by letting the story-line carry over through unique experiences on every platform. We create endless doors to the rich worlds in which these stories take place in.

The Liquid Story provides a deep experience for your audience that engages the vast conversations and behaviors across the entire social eco-system, providing content that will drive audiences across networks leaving a desirable owned & organic social footprint.

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Our Model


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Our Model


Introducing

PEGASUS

Successfully navigating and understanding social video marketing has five key real-time elements

Our V-Element Living Model

 

Digital Strategy

We will help you navigate the complex digital and television landscapes, design brand attributable video programs and leverage media dollars to achieve below-market attribution on premium content. This service can include multi-platform content strategy, individual platform strategy, audience growth + development, influencer marketing, brand integration and cross-platform media planning.


Influencer, Production and Distribution Management

Pegasus provides the well known agency service of brief development and third-party direction and production company selection for the much more complex digital production and distribution ecosystem. Once a program or brief is designed, we will navigate and negotiate talent, production and distribution deals ensuring the highest quality delivery and distribution standards, simplifying the process for the brand.

 

Media Planning & Buying

Our team has designed and brokered plans for paid, earned and owned media between top tier brands, networks and premium IP owners. We are market leaders in leveraging media dollars to decrease effective CPMs, increase media efficiencies and maximize attribution across multiple channels.

 


Platform Management, Insights & Analytics

Additional efficiencies and distribution can be created through platform management that is coordinated with the above services. We will assemble a custom team to manage a brand’s owned platform channels to optimize performance and messaging based on tight integration with media spending, content partnerships, platform best practices, insights and analytics.

  • Strategy:  Create an effective strategy with multiple functioning social elements to ensure the highest value per impression and greatest social impact throughout a brand campaign.
     
  • Create:  Adaptable social video & influencer campaigns
     
  • Produce:  Multi-Platform content unique to the brand & influencer
     
  • Data:  Use data/analytics to monitor and optimize campaigns IN-FLIGHT
     
  • Management:  Manage brand channels and campaign content to ensure authenticity and fluid movement.

 

Pegasus is a service built upon a partnership with our friends at Tiny Horse. Easily some of the foremost experts in the digital entertainment space. Learn more about them here